Staging is to a Metairie home what packaging is to a supermarket
product: a vital element that can supersede all others. Product managers rely
on advertising and marketing efforts to create awareness among consumers, just
as homeowners use their Realtor’s marketing know-how (the listing, web page,
signage and all their other advertising initiatives) to bring Metairie prospects
to the door. Then, just as well-designed, attractive packaging is what finally
moves a product off the shelf, it is first-class staging that can transform
casual lookers into Metairie home buyers.
The goal of staging is to draw observers in; to help them
picture whether the property’s spaces have all the nuances of what in their own
mind’s eye constitutes a welcoming home. Bottom-line studies continue to verify
that, staged correctly, homes sell more quickly. Although there are few
absolute staging dos and don’ts, (after all, staging is an art); we can point
to a number of probably don’ts. They’re
relatively easy to avoid:
Failing to Incorporate the Outside
No matter how beautiful a home is once you open the door, prospective
home buyers want to be proud of their new Metairie digs. Even if it will be marketed
as a fixer-upper, a welcoming exterior is always a welcome surprise. If, on the
other hand, dirty windows, dry grass, and cracks in the sidewalk greet buyers, that
first impression can be counted on to drive offer numbers in the wrong
direction. Staging efforts need to encompass the whole enchilada!
Neglecting the Little Things
When it comes to staging, nothing is completely unimportant.
Light fixtures, cabinet knobs, faucets, drawer pulls—even electric outlet
covers—all contribute to the cumulative impression a Metairie home conveys. It
doesn’t mean that every tiny detail needs to be replaced; only those that are
conspicuously damaged or dirty need to get attention.
Failing to Capitalize on Natural Light
As photographers know, “It’s
always all about the light!” The fewer dim corners, the better. Staging a
home to accentuate its rooms’ natural light is important, and where needed,
boosting with lamps and overheads.
Forgetting the Nooks and Crannies
Assume that prospects see everything. Before a
showing, a last quick walk-through of the whole home is a good idea. Check for
stray items that are out of place, and be sure all is properly swept and neatened.
Opting Not to Use a Professional Stager
If the whole prospect of diligent staging isn’t appealing, it
makes good business sense to hand it over to a Metairie staging professional. Pro
stagers see every detail with a trained eye, and work to create a rich
atmosphere—not just a collection of rooms.
From a buyer’s first glance at your listing to its ultimate
sale, each step of the way is an opportunity to propel the process. The first
one of those steps is choosing the Metairie Realtor®
who will add energy and expertise to the campaign: I hope you’ll consider
me!
The culture of our city has so much to offer... Love our city, New Orleans.
Questions about buying or selling a home?
Call Terez B. Harris
504.297.2619
View Homes For Sale in Metairie
View Homes For Sale in New Orleans
Call Terez B. Harris
504.297.2619
View Homes For Sale in Metairie
View Homes For Sale in New Orleans
Terez B. Harris
Terez Harris NOLA Realtor Group
Terez Harris NOLA Realtor Group
(504)297-2619
www.TerezHarris.com
TerezHarris@kw.com
TerezHarris@kw.com
Terez B. Harris Terez Harris NOLA Realtor Group 504-297-2619 www.TerezHarris.com
Keller Williams Realty New Orleans 8601 Leake Ave. New Orleans, LA 70118 504-862-0100
Keller Williams Realty New Orleans 8601 Leake Ave. New Orleans, LA 70118 504-862-0100
Each office independently owned and operated. All brokers and agents licensed in the state of Louisiana.
